SEOIs very powerful
Web marketing is the practice of using all facets of internet advertising to generate a response from your target audience. It relies on both the creative and technical aspects of the web including the sites design, development and marketing. Online marketing includes search engine marketing, email marketing, affiliate marketing, pay-per-click, interactive displays & banner ads.
Search Engine Optimization
SEO is literally the art and the science of making your website important and relevant to search engines, ultimately resulting in a higher page ranking.
Sponsored search, pay-per-click advertisng, Adwords, whatever they may be called, deliver like no other medium on this planet. This form of advertising offers pay for performance pricing, you pay only when your ad is clicked. This allows you the power to reach the right people, at the right time, with the right message.